Living Moments - N°4 Edition 2017

We have been asking ourselves the question of what is really missing in the German-speaking regions regarding high-end real estate marketing and professional communications for a discerning clientele? Is it more about how, or about what, is communicated? Is it genuine quality of market- ing, or more the individual service and service idea of satisfying the concrete requirements of discriminating customers, who rightly want to be supported by experienced professionals with a profound market knowledge and long-term experience in their profession – especially when it concerns high-end luxury investments? We are building a new brand – come and join us! Qualitätsimmobilien in emotionalen Themenwelten. Quality real estate in emotional themes. 118 Edition 4 · 2016/17 And why hasn’t there been an online platform yet, that connects exactly these components and expectations on the customer’s and supply side in a target-aimed way, offering much more than the mere collection of sales offers without true quality and service selection? The answer to these questions was quite obvious and served as the perfect basis for the concept real estate platform, with the brand name, www.luxus-liegenschaften.de , which is com- pletely distinct from the existing real estate platforms already on the market – both in the